Entringo Traffic

Automated digital traffic management system for logistics facilities (stealth alpha-to-beta).

Product suffered from design inconsistency blocking beta launch and scalability. Conducted full UX/UI audit, created design system, and redesigned core flowsβ€”reducing user task complexity by 40-60% while enabling faster development.

Problem

  • 50-60 inconsistent UI patterns across product from ad-hoc decisions

  • critical user flows required multiple tabs, mental linking, and extensive steps

  • no design system β†’ developers lacked clear implementation guidelines

  • blocking beta launch and market expansion

Approach

  • full UX/UI audit identifying flow bottlenecks and pattern inconsistencies

  • prioritized 3 highest-impact user flows based on frequency and friction points

  • created comprehensive design system (components, patterns, documentation)

  • iterative redesign within technical constraints (minimal dev lift, preserve navigation logic)

  • developer handoff with annotated specs and state documentation

Impact

User (high-impact flows) *

  • permit creation: 50-60 steps β†’ 20-30 (50% reduction)

  • event investigation: unified scattered data across interface (50% faster completion)*

  • gate troubleshooting: eliminated dual-tab workflow (50% faster, removed operator cognitive strain)*

In-house

  • design system with component library and implementation guidelines

  • 30-40% faster design-to-development handoff*

  • enabled consistent implementation patterns across product

* Estimates based on measured workflow changes and step reductions

Files

  • Jiwambe

    Established systematic design function: design system, file architecture, and cross-functional processes supporting multi-country rollout. On-going.

    Case study

  • Polar Explorer

    Streamlined to 14 steps (39% reduction) and improved information hierarchyβ€”cutting repetitive inquiries from 80% to 30-40%.

    Case study

Open to new opportunities. Work across time zonesβ€”based in CET.