-
Entringo Traffic
Conducted full UX/UI audit, created design system, and redesigned core flows, reducing user task complexity by 40-60% while enabling faster development.
Case study
-
Jiwambe
Established systematic design function: design system, file architecture, and cross-functional processes supporting multi-country rollout. On-going.
Case study
-
Polar Explorer
Streamlined booking flow to 14 steps (39% reduction) and improved information hierarchy, cutting repetitive inquiries from 80% to 30-40%.
Case study
I've been working in design for over 17 years, with the last decade focused on software design, design systems, and increasingly on AI-assisted design-to-code workflows.
Currently working with Jiwambe on their customer-facing fintech product and building a parenting app with my partner. Remote and async-comfortable, from CET timezone.
