User
what is owed today, visible and payable in-product
problems reported in context instead of by phone
their bike's details and status, in one place
In-house
shipped* code replaced static handoff as the build reference
one token layer keeps design and development in step
documentation and usability testing runnable without the designer
* Shipped product at v0.9, pre-launch; v1 was gated on the usability program.